“Summer Gathering” Promo

Wed, Jun 2, 2010

Fun, video

http://www.vimeo.com/12204568

Here’s a video our team did to promote our COLLEGE MINISTRY’S summer meetings called “SUMMER GATHERING.”  The first thing we think about for a promotion like this is “College Humor.” Creatively, that usually means getting to right people in the room who think in that mindset.  Plus our Producer Dave Blakeslee found an amazing professional V.O. guy TOM LIST whose wife is actually on staff here.  Adam Dukes (contractor) rewrote this original concept that Career Builder created a year ago.  This video had run through our office many times and it has just the right humor that some may find dumb but is perfect for College kids.  The repetition in the original commercial is BRILLIANT!!!  You know a commercial is good when you quote lines from it like “HEY DUMMY!”

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This post was written by:

Matt - who has written 20 posts on Media.


5 Responses to ““Summer Gathering” Promo”

  1. Andy Says:
    June 2nd, 2010 at 9:16 am

    Love. it.

    Then again, I’m a middle school teacher.

  2. deWeb Says:
    June 2nd, 2010 at 2:39 pm

    it’s perfect.

  3. brandon riley Says:
    June 2nd, 2010 at 10:54 pm

    superbowl commercials are always a great source of inspiration

Trackbacks/Pingbacks

  1. On Copying Secular Media and Marketing for Ministry Use in Production | ChurchCreate says:
    June 2, 2010 at 10:42 am

    [...] at this commercial from CareerBuilder:I definitely LOL’d when I first saw this.Now take at a look at this remake in the context of ministry by North Point Ministries for their College Ministry…Thoughts?This [...]

  2. On Copying Secular Media and Marketing for Ministry Use in Production | Church Mag says:
    May 16, 2011 at 5:30 am

    [...] take at a look at this remake in the context of ministry by North Point Ministries for their College [...]

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