Archive | May 15th, 2009

Zag!

15. May 2009

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Last weekend I read “Zag!” by Marty Neumeier. Neumeier runs a consulting firm that helps companies create strong brands (http://www.neutronllc.com) The book was great and a very quick read. Neumeier admits that it was intended to be a quick read. He knows you’re busy and doesn’t want to bore you with a litany of examples [...]

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